Design with a
weird kind of
nostalgia.

James Apter is a graphic designer and marketer based in New York City. He works across print, editorial, and digital — drawn to projects with a strong point of view and a bit of strangeness.

His perspective is shaped by a childhood of WordArt, early web forums, and clip-art collections. That sensibility lives in the work: clean but never boring, structured but always a little off.

He also understands how design functions in the digital age — not just how things look, but how they spread. His projects have reached over 100,000 people organically across Reddit and TikTok.